Search results - Prediki Prediction Markets GmbH

New Qualitative: Tapping Crowd Intelligence for Advertising Efficiency

… by Hubertus Hofkirchner -- Vienna, 1 Sep 2015 “Qualitative is the better-suited research method, bring it back” is a frequent complaint of advertisers (like DDB Group Chairman John Zeigler) when …

Last: April 19, 2018, 08:38:56

Response Fraud in Market Research: How Bad is it?

… war zone, click fraud, may give us guidance. Click fraud is a rampant problem in online advertising. It denotes ads clicked by robots or humans with no intrinsic interest in the ad, but for some clever …

Last: April 19, 2018, 08:44:01

Case studies

… - Innovation Read more... Futility: A New Antidote Against Response Fraud Vienna, 20 November 2015 Case study - ............. Read more... New Qualitative: Tapping Crowd Intelligence For Advertising …

Last: April 30, 2018, 06:48:06

"Top Insights & Analytics Leaders Share Their 2020 Predictions"

… industry has been getting better at understanding the emotional engagement of a person with a brand, product, and advertising." Ok, market research neatly summarised, but no prediction yet. Here …

Last: July 28, 2023, 20:37:24

Predicting the Global Market Research Report of 2020

… in Online News Links New Qualitative: Tapping Crowd Intelligence for Advertising Efficiency Back to the Management by Predictions Blog Follow this blog for more stories, new case studies and how-to's …

Last: Aug. 24, 2016, 05:16:02

How to Detect Response Fraudsters

… the customary precautions and trick questions to detect lying, an alternative way to get a grip on the issue comes as a by-product of the arms race in the War on Click Fraud. Understandably, advertisers do …

Last: April 19, 2018, 08:43:10

How To Attract Long Haul Tourists

… , as the communications landscape is changing rapidly. Traditional advertising practices that were once effective are increasingly outperformed by new online communications channels which integrate seamlessly with new …

Last: Sept. 16, 2016, 05:40:13

An Urgent Warning for Bill Gates

… Crowd Intelligence For Advertising Efficiency Response fraud in Market Research: How bad is it? Liar, Liar: Who still believes in surveys? Back to the Management by Predictions Blog Follow this blog …

Last: July 21, 2016, 09:52:40

Управление путем прогнозов

… tell you the story first, so you understand the urgency. Read more... New Qualitative: Tapping Crowd Intelligence For Advertising Efficiency Vienna, 1 September 2015 A modern methodology fully …

Last: April 20, 2018, 06:52:05

Management by Predictions (Prediki Blog in English)

… tell you the story first, so you understand the urgency. Read more... New Qualitative: Tapping Crowd Intelligence For Advertising Efficiency Vienna, 1 September 2015 A modern methodology fully …

Last: Nov. 11, 2022, 11:27:48