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Big Data Promises Solid Growth for Market Research Industry

  • …  by Hubertus Hofkirchner -- Vienna, 30 Sep 2016 Note: ESOMAR’s “Predict the GMR 2020” prediction market is tracking MRX industry growth, trends in methods, big data, commoditisation, industry …
  • Renewed Controversy About Election Polls

  • …  MAE of 2.29 for traditional surveys compared to 1.16 percentage points for the independent prediction market “Wahlfieber”, i.e. double the forecast accuracy, beating all traditional polls …
  • Управление путем прогнозов

  • … , 11 May 2017 Even though there is a stunningly simple answer to this question, predictions are a highly complex subject, so the two digit answer needs some explaining. Read more... Prediction Markets …
  • Start button

  • … Market page Prediki guides you through each prediction market where you participate. The blue START/CONTINUE button automatically brings you to your next task, with a single click. The blue progress …
  • Transaction logbook lines

  • …  of a user, the system shows a final line with its value at current prediction market prices. This is not a transaction just a temporary line, for information only. O Opening valuation: When an incentive …
  • Fees for Companies & Organisations

  • …  by Prediki's clients. For Companies & Organisations (Clients) You want to run your own prediction market or a single prediction question? Public questions -- Free of charge, simply click here …
  • A New Perspective on Survey Distortions

  • …  on the very foundations of our democracy. A better alternative On a prediction market, respondents must always predict an objective future fact. For example, a prediction question for a tax increase would ask …
  • How to Get Corporate Boards to Focus More on Shareholder Interests

  • …  conflicts of interest, be they subtle or even blatant. The Solution Second-generation prediction markets open novel and effective ways to deal with these issues and generally, any information disparity …
  • Bayesian Relief

  • …  are turning to new technologies. One method shows particular promise in light of the speed challenge: second generation prediction markets. Right from their start in the late nineties, first generation systems …
  • Futility A New Antidote Against Response Fraud

  • …  by Hubertus Hofkirchner -- Vienna, 20 Nov 2015 Almost inadvertently, we recently discovered a surprising property of our second generation prediction market platform. Prediction markets were …
  • Pollsters Cheap Excuse for Bad Science

  • … . What should be done? Any research worth its name should fully embrace falsifiabilty. Obviously, not all methods can be as rigorous as prediction markets. Election predictions have built-in falsifiability …
  • How To Attract Long Haul Tourists

  • …  challenges. The Austrian agency selected Prediki’s second generation prediction market to avoid the manifold foreseeable distortions and misunderstandings when working in unfamiliar cultures. Prediki always …
  • Finding Unknown Brand Perceptions on the Example of Huawei

  • …  traditional reputation score can be the fulcrum of your prediction question, the KPI to be predicted. Set up a "conditional" prediction question on a prediction market platform of your choice: " …
  • An Online Method to Identify Experts

  • … , what is it that you do?” Dutifully I reply: “Prediction Markets!” which results in the well-known blank stare and the little pause which always reminds me of my lamentable shortcomings as a prediction …
  • Leadership through future questions

  • …  requirement to cite sources for every statement on Prediki, as the prediction market's prices allow an assessment of the argumentation. Democracy -- Not only forecasts and analysis, also changes …
  • New Qualitative: Tapping Crowd Intelligence for Advertising Efficiency

  • …  perfectly integrate the two. One such example out of ESOMAR’s growing “Other” category is the prediction market method. Its trading mechanism produces a stream of quantitative data while in parallel …
  • Split an answer

  • … Why split answers? By splitting an answer in two more specific answers, the prediction's granularity and precision can be increased. Use this when a single answer has reached a high probability …
  • How to Ensure Honest Conversations in Your Company

  • …  recommendations in principle, strategic conversations through specialised online tools such as Prediki, our open prediction market platform, are a more reliable way to ensure honest and meaningful conversations …
  • Case studies

  • …  How To Attract Long-Haul Tourists Vienna, 01 September 2016 Case study - Advert pretest (Tourism) Read more... Predicting the Global Market Research Report of 2020 Vienna, 19 August 2016 Case …
  • Liar, Liar: Who Still Believes in Surveys?

  • … . There are many issues surrounding biases of respondents and their often mindless checkbox-ticking. However even we as prediction market specialists have to use old-school survey elements sometimes, e.g. when …
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