GMI 2013 UK shampoo market study: Which reason will panelists mention most often for chosing the brand they last purchased?
Transaction logbook for ellen smyth
| Timestamp | Answer option | Long (for) | Short (against) | Shares | Price % | Action | IP (masked) |
|---|---|---|---|---|---|---|---|
| 2014/08/29 02:36:52 S | An offer | 0.00 | - | -62.64 | 0.00 | Final settlement | |
| 2014/08/29 02:36:52 S | The smell | -12.71 | - | -12.71 | 100.00 | Final settlement | |
| 2014/08/29 02:36:52 S | The design of the packaging | 0.00 | - | -17.95 | 0.00 | Final settlement | |
| 2014/08/29 02:36:51 S | Advertising | - | -2.64 | -2.64 | 0.00 | Final settlement | |
| 2013/12/18 20:11:08 T | Advertising | - | 2.00 | 2.64 | 24.35 | Bought | Re57xKgd |
| 2013/12/18 20:10:51 T | The design of the packaging | 2.00 | - | 17.95 | 11.14 | Bought | Re57xKgd |
| 2013/12/18 20:10:31 T | The smell | 4.00 | - | 12.71 | 31.48 | Bought | Re57xKgd |
| 2013/12/18 20:10:20 T | An offer | 8.00 | - | 62.64 | 12.77 | Bought | Re57xKgd |